Custom Simulations Built Around Your World

Your products. Your scenarios. Your competency framework. The real conversations your people actually have.

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Beyond the Programs

My SIMpact Live™ programs cover the conversations every leader faces: coaching, feedback, conflict, change, and influence. A custom simulation goes further. It is built around the things only your organization deals with: your products and services, the real situations your teams meet, your values and standards, your leadership or sales competency framework, and the objections unique to your market.

The result is practice of the exact conversations your people are about to have, with the people they will have them with. When the real conversation arrives, it isn't the first time.

How it Works

Step 1: Scoping Conversation

I start by understanding the conversation you need your people to handle well: who it's with, what's at stake, and what "good" sounds like in your organization. Item: Usually one focused conversation to define the brief.

Step 2: Design

I map the conversation, the moments where it can go well or badly, and how the other person responds to each choice, building in your competency framework, your standards, and the real challenges your teams face.

Step 3: Build

I create the simulation, the feedback at every decision, and the supporting materials: learner guide, results report, and certificate. If you need the training content as well, I build that alongside the practice so it works as a complete program.

Step 4: Deploy

Your people practice the simulation any time on the SIMpact Live platform. Run it on its own or add it to a licence.

When a Custom Build Is Worth It

Some needs are too specific for an off-the-shelf simulation, here's when a custom build is the right call.

A custom simulation makes the most sense when the conversation your people need to practice is specific to your business. Not a general leadership skill, but something shaped by your world. It's worth a custom build when you're dealing with:

Selling a specific product or service against named competitors
A change, restructure, or transformation your organization is moving through
Scenarios shaped by your regulatory or compliance environment
A leadership or sales competency model you want practiced exactly as written
Onboarding into roles or situations unique to your organization

Custom Simulation in Action

A global pharmaceutical organization wanted to strengthen how its sales managers coach. I built simulations of the coaching conversations those managers were actually having: their selling environment, their reps, their performance expectations. Managers practiced those conversations until they were ready for the real ones. The result was coaching they actually applied on the job, and a measurable lift in performance.

Read the Case Study